Your home should be a place where your dreams grow, friendships form, family gathers, and you feel like you matter. It’s the heart of your connection, your stability, and your possibilities. It’s also where loneliness is replaced with belonging through the strength of community.
We all want to feel like we belong. When loneliness is a worldwide epidemic, people want to feel a sense of belonging. People want to feel connected to their homes. Renters are no different—they deserve to feel valued, supported, and part of something bigger. And when they do, the benefits flow both ways: stronger communities, lower turnover, and healthier financial performance. Caring for renters is more than the right thing—it is simply good business.
At Be Belong, we’re creating a future where technology, ownership, and community are woven together to transform multifamily living. Our platform is built on four core drivers:
that turns residents into active participants
that powers smarter, seamless management
that reward tenants for engaging with the ecosystem
By aligning resident satisfaction with property performance, Be Belong helps owners and tenants thrive together. This is how we build places where people truly belong.
We started with a shared belief: that a home should be more than a transaction. It should be a place of meaning, safety, connection, and possibility. And at the center of that belief is a simple truth: renters matter. When renters feel valued, cared for, and connected, communities flourish and investments grow.
Be Belong and Rent Gain are solving high turnover and ensuring that renters pay on time in full.
Our founders believe everyone deserves to feel a sense of belonging. That’s why we created Be Belong—to make a meaningful impact, help people feel connected, and provide the financial freedom that comes with relief from paying rent.
Our founders come from diverse backgrounds across real estate, technology, advertising, and marketing. By combining our expertise, we built a connected ecosystem designed to transform multifamily living.
What if living in a rental could come with emotional and financial return? What if communities were built to inspire connection, reward engagement, and offer a real path to ownership? This is the future we imagined and then built.
Be Belong is an ecosystem where renters feel valued and property managers show care for their communities. This approach creates stronger connections, which studies show lead to a 10% higher lease renewal rate.
Be Belong is the result of years of vision, development, and deep listening. A living ecosystem where tenants are empowered, owners are supported, and vibrant communities take root. Because caring for renters is the right thing to do and it’s simply good business.
Our ecosystem merges intuitive technology, meaningful engagement, and purpose-driven rewards to transform multifamily living.
This is only the beginning. Together with like-minded partners, we are committed to creating lasting value for people and properties. Join us in building a future where everyone has a place and a reason to belong.
When our CEO Gabe Bar lost everything — his business, his financial security, and nearly his hope — he made a promise: that no one should ever have to feel alone or uncertain about keeping a roof over their head.
That promise became the driving force behind Be Belong and Rent Gain, two groundbreaking platforms designed to solve the biggest challenges facing property owners today — high renter turnover and late or missed payments — while giving renters something they’ve never truly had before: a sense of belonging and hope.
With over 25 years of experience in technology, Gabe combined innovation with empathy to build tools that connect property owners and tenants in ways that transform housing communities and strengthen retention.
Through Be Belong and Rent Gain, he’s not just transforming property management — he’s redefining what it means to care in the housing industry. Because when people feel they matter, they stay, they pay, and they thrive.
AI-powered tenant app that builds connections and creates better interactions
Tools that enhance property performance and generate additional Income
A cash reward-driven model where tenants earn rental credits by participating in surveys, gig work, referrals, and ad engagement.
Be Belong has strong potential for a profitable future because the multifamily market offers endless opportunities for growth. With increasing demand for resident engagement and digital community solutions, there’s significant room to expand, innovate, and create long-term value.
We integrate AI-driven property management, blockchain-enabled ownership models, and community engagement tools to streamline operations and support long-term tenant satisfaction. These innovations are intended to enhance our real estate investment approach.
As with all real estate, market conditions, tenant occupancy, and operational challenges may affect performance. While we incorporate multiple technologies and management strategies, these do not eliminate the inherent risks associated with real estate investing
I’d be happy to discuss specific partnership options in our follow-up conversation. We have various entry points designed to accommodate different partners’ profiles while maintaining our commitment to quality and impact.
We integrate technology and data-driven efficiencies to optimize NOI, reduce operational costs, and enhance asset performance. Additionally, our platform provides a pathway to fractional ownership, unlocking liquidity options that traditional models lack.
Our team combines institutional expertise from leading banks, Fortune 500 firms, and tech innovators. We actively manage assets to optimize performance and apply proven financial strategies to maximize returns while preserving capital.
We partner with RIAs, family offices, and high-net-worth individuals seeking stable cash flow, strong upside potential, and lower-risk exposure in multi-family real estate. Our model particularly attracts those seeking an alternative to traditional private equity real estate funds.
